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About FSB

FSB Associates is the premier Internet marketing firm specializing in creating online awareness for books and authors. Since the inception of the company in 1995, FSB has been a trendsetter in developing integrated online marketing campaigns for authors and publishers alike.

Fauzia Burke is the founder and President of FSB.

What Clients Say

"You delivered more than I imagined was possible."
—Alan Alda

"Nobody has the range and expertise of FSB Associates."
—Larry J. Kirshbaum,

"FSB Associates is simply the best at what they do."
—Bob Miller, Workman Publishing

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Jason Riley
Yahoo! News
Jason Riley: ‘Blacks Ultimately Must Help Themselves’

Mark Ulriksen
Bocci's Beefs
Dogs Rule...Nonchalantly: Review and Giveway!

Mark Ulriksen
Woman Around Town
Dogs Rule, Nonchalantly: Illustrated Life With Canines

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What's New
Fauzia Burke Book Business Magazine CoverBook Business Magazine

Fauzia Burke, President of FSB Associates, was interviewd by Book Business magazine for an article entitled "The Social Publisher." She lent her expertise on Social Media and Social Networking and their role in promoting your book and yourself online.

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Randy Wayne White, author of the bestselling Doc Ford and Hannah Smith novelsFSB Associates launches website for Randy Wayne White, author of the Doc Ford novels

The author needed a website to showcase his career work.

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Brian McGreevy, author of Hemlock GroveFSB Associates launches website for Brian McGreevy, author of Hemlock Grove

The author of the book on which the hit Netflix series is based needed a website.

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Digital Book World Insights: Interview with Fauzia Burke, President of FSB Associates

Publishers Weekly

Publishers Weekly - Amplify: Going Beyond 'Event' Book Marketing

FSB Associates is featured in Publishers Weekly for our new online e-book marketing program, Amplify. Read more about Amplify.

FSB Blogs

Keep Going: 10 Digital Marketing Tips for Busy Authors

                Hopefully you’ve read Getting Started, my first 10 digital marketing tips for busy authors. This is wave two. Remember, the most effective marketing plan for your book is one that you work on continuously. I know it’s easy to get social media fatigue (or overwhelm) by thinking of […]

The post Keep Going: 10 Digital Marketing Tips for Busy Authors appeared first on FSB Associates Blog.

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Getting Started: 10 Digital Marketing Tips for Busy Authors

You are an author. Your book is finished. Or you are still working away page by page. You wish your book would sell itself due to its sheer brilliance, but realistically, you know it’s going to take some leg work to market your book. You want to share your story and get your message out […]

The post Getting Started: 10 Digital Marketing Tips for Busy Authors appeared first on FSB Associates Blog.

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How to Engage Readers with Your Facebook Page

Just when you thought you were all set to promote your book on your website, I’m writing to you about making your Facebook fan page shine. Spending time on social media sites can feel like a time sink. I know, but there is a bright side. Your Facebook fan page (unlike a personal Facebook page) […]

The post How to Engage Readers with Your Facebook Page appeared first on FSB Associates Blog.

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11 Ways to Promote Your Book Year Round

I probably don’t have to tell you that marketing your book is a year-round endeavor. Today’s digital world provides you with endless ways to market your book and connect directly with your readers. Just like we all build relationships in the real world . . . with an investment of your time, you can build […]

The post 11 Ways to Promote Your Book Year Round appeared first on FSB Associates Blog.

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Digital Marketing Resources

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Follow Us

FSB on FacebookFSB on TwitterFSB BlogFSB on LinkedInFauzia on Huffington Post

What We DoOnline Publicity

Online publicity has never been more important due to the rise of the mobile and social consumer. At FSB, we believe that our experience and focus makes us the best at digital publicity. We integrate social media and web publicity seamlessly to develop campaigns that promote our clients' expertise as well as their books. Learn more


Our Amplify Branding campaigns are community centric rather than title specific. If you are realizing that promoting one title at a time and being pub-date centric is not working for you any more, join us. At FSB, we are working diligently to develop a long term strategy for promoting your books and brands within a community of readers. Here, community is not just a buzz word, we have committed all our resources to fostering a mutually beneficial, reciprocal relationship with the online community.

Website/Facebook/Twitter Design

Your Website is the single most important element of your digital strategy. Our design sensibility is motivated by the changing habits of your readers. We develop sites that are beautiful, functional, organized along with being social and mobile friendly.

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Fauzia Burke, our founder and President, is in high demand for speaking engagements because of her knowledge of the publishing space and her no-nonsense approach to all things digital. She has developed custom presentation for publishers, like HarperCollins, Macmillan, Penguin and Workman, and has spoken at BEA, Digital Book World, AAP and more. With 20 years of publishing and digital marketing experience, Fauzia can help guide you successfully through the digital maze. Learn more