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The FSB Team

FSB Associates Team


Fauzia Burke
Founder & President

Fauzia Burke is the President of FSB Associates, and has worked in book marketing and publicity for all of her professional life. She started in the marketing departments of John Wiley & Sons, Springer-Verlag, and Henry Holt. In 1995, Fauzia founded FSB Associates, one of the first firms to specialize in Internet publicity and marketing for publishers and authors

Since its inception, FSB Associates has executed more than one thousand successful book publicity campaigns.

Fauzia holds a B.A. in English Literature from Queens College.

Read more about Fauzia Burke.

Connect with Fauzia on LinkedIn, Twitter and Facebook

John Burke
Vice President & COO

John has worked for a number of publishers including Crown Publishers, McGraw-Hill, Addison Wesley, and John Wiley & Sons. He left the position of Sales Director at Springer-Verlag New York in 1996 to join FSB Associates to launch its Website development efforts.

John oversees the design, development, and maintenance of Websites, as well as all technology at FSB Associates.

John holds a B.A. in Psychology from the University of California, Santa Cruz.

Connect with John on LinkedIn, Twitter and Facebook


Anna Sacca
Senior Publicity and Branding Manager

Anna has demonstrated her skill as a very resourceful publicist for FSB Associates. She handles a wide range of topics and has built great relationships with both clients and online media.

Anna was born in Ukraine and speaks fluent Russian. She holds a B.A. in Journalism and Media Studies from Rutgers University.

Connect with Anna on LinkedIn, Twitter and Facebook

Leyane Jerejian
Senior Publicity and Branding Manager

Leyane has experience in many different areas of marketing, including email marketing, client relations, event planning, and project management. She is a communications and marketing specialist, with an aptitude to adapt quickly to the ever-changing environment of online marketing and publicity. Her positive attitude and willingness to understand and attend to the individual needs of her clients has enabled her to build and maintain lasting client relationships.

Leyane holds a Bachelors Degree from William Paterson University in Business Administration with a concentration in Advertising and Marketing.

Connect with Leyane on LinkedIn, Twitter and Facebook

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"Your creativity and diligent commitment to online publicity and social media are unsurpassed. Unequivocally, FSB Associates is the premier "Go-To" online marketer."

—Bill Bradley, Former U.S. Senator & NBA Hall of Famer

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