Amplify Announcements
March 2012: Weinstein Books joins Amplify, & Reader's Digest Expands
Weinstein Books joins FSB Amplify program with bestselling authors including Kathy Freston, Larry King, Mika Brzezinski and more. Reader's Digest expands the Amplify program to include their Taste of Home brand.
January 2012: Columbia University Press and Sterling Publishing join Amplify
Columbia University Press, Sterling Publishing, as well as more authors are recognizing the benefits of community engagement and have joined FSB's Amplify program. Authors Michele Rosenthal, and Bob Greenberg have singed up to promote their expertise and develop their brands further.Read more>>
October 2011: More Publishers and Authors Embrace Amplify Marketing Program
A recently announced service from FSB Associates that aims to relieve strains on the challenges facing book promotion, is gaining traction as two additional publishing houses,Vanguard Press and Reader's Digest along with two authors Deborah Coonts and Dr. Debra Jaliman, sign on to the online publicity firm's digital branding program. Read more>>
June 2011: Are Books Marketed Like Events? Online Firm Offers Options for Lasting Engagement Over Quick Hits
FSB Associates has launched a new marketing program, Amplify, that aims to address the many marketing changes caused by an escalating e-book boom worldwide. Book publishers have stressed a need for a new marketing strategy for e-books at a time when traditional marketing practices have fallen short of success. Read more>>